Is there life after Universal Analytics with GA4
Is there life after Universal Analytics with GA4? In March 2022, Google made many marketing departments shake to their foundations. We saw it coming for quite some time, but in the meantime the end of Universal Analytics was officially announced. July 1, 2023, is the day that no more data will enter Universal Analytics. Is there […]
CRM, the beating heart of your organisation
CRM, the beating heart of your organisation Today, CRM systems come in many shapes, colors and price brackets. But judging by the countless companies we have already spoken to, Excel is still very prominent as a CRM system in many organizations. Excel is, of course, a wonderful tool for many applications. But as a CRM, […]