10 Common Social Media Mistakes (And How To Avoid Them)
We don’t really need to point out the importance of the Internet. 94% of the Belgian population uses the Internet, and so does the rest of Western Europe. You notice that when you enter any building: there is wifi everywhere, you see screens and laptops wherever you look, and everyone is walking around using a […]
Optimize your LinkedIn profile for B2B lead generation
Optimize your LinkedIn profile for B2B lead generation In 2021 there were 3.5 million people in Belgium and 7.5 million people in the Netherlands with a LinkedIn profile. And this number is increasing every year. Even better: 40% of these users are active on a daily basis (Bron: Hootsuite). In other words: LinkedIn has a […]
6 Instagram tips for B2B companies
6 Instagram tips for B2B companies We all know Instagram as the platform where we share photos of the best moments with our family and friends, an overview of our city trips or a workout. But did you know that Instagram was originally developed as a photo app? Today, Instagram is one of fastest growing […]
Build a qualitative e-mail list with our 7 tips
Build a qualitative e-mail list with our 7 tips What is an e-mail list? Building a qualitative e-mail list is an important part of your marketing activities. You see, e-mails give you the opportunity to get directly in touch with your target audience and to share your message with the right people, one on one. […]
Does TikTok fit in your social media marketing strategy?
Does TikTok fit in your social media marketing strategy? TikTok wasn’t always TikTok. In 2014 it started as Musical.ly, it was built for educational purposes, but very quickly it evolved into a lipsync app. In 2016 they reached 70 million downloads. Also in 2016 Douyin was launched in China, an app for short videos. They […]
7 Free Social Media Tools That Professionals Use Too
7 Free Social Media Tools That Professionals Use Too Managing social media for your organization takes time. You have to create posts on Facebook or Twitter, post photos on Instagram, communicate with your target audience, make visuals, analyze results, and adjust … this all costs you time. And as soon as you deploy more channels, […]